Spring Cleaning for PR Professionals

3 Easy PR Ideas That Can Work This Spring

With the new season, we’re expecting to see a surge in the use of tech, especially AI-powered home assistants, 5G connectivity, and the latest outdoor tech gadgets. Plus, an increase in solar-powered security systems, robotic lawnmowers, and other smart home gadgets. Here are some ideas to help prep your spring planning.

3 Facts About Black Friday and Cyber Monday Shopping

3 Facts About Black Friday and Cyber Monday Shopping

According to the National Retail Federation, nearly 2 million more people than last year are expected to shop from Thanksgiving Day through Cyber Monday. Black Friday still gets a lot of attention. The share of new buyers (consumers identified as new clients) begins to rise in early November and peaks on Black Friday. In 2020,…

Early Holiday Shopping

3 Facts About the 2022 Holiday Shopping Season

The 2022 holiday shopping season has already kicked off! This is a continuation of a trend from the 2021 holiday shopping season, when consumers started buying holiday gifts earlier than ever due to supply chain and shipping concerns. 38% of U.S. shoppers who participated in Amazon Prime Day in July 2022 say they purchased holiday…

Holiday Retail

3 Retail Facts for the Upcoming Holiday Season

The holiday season is upon us, and that means the retail industry is gearing up for its busiest time of year. The National Retail Federation predicts that this year holiday sales will reach $1.7 trillion in total revenue, an increase of 3.4% from last year’s figures. October is the busiest month for online sales, but…


3 eShopping Trends this Holiday Season

U.S. holiday season sales had the fastest growth rate in over 20 years last year. In 2022, shockwaves from the pandemic will continue to transform consumer shopping habits. Last year, 93% of US holiday shoppers said they planned to purchase holiday gifts on Amazon. In 2022, U.S. retail e-commerce holiday sales are projected to grow…

Fall Seasonal Tree

Fall Trends: 3 Ideas to Watch this Season

Here are 3 fall trends we are watching this season. Colors. It’s the first thing most people notice about the fall season. This year’s top trends include neutral tones and harvest colors. A mix of neutral tones like brown, gray, and taupe can be used to add to the cozy feel of the season. Add…

Fall Preparations

3 Tips for the Fall Season

With the end of summer near, it’s time to start thinking about the fall season. So here are 3 easy tips to help you prepare for Fall this year. Stock up on your favorite fall items now, such as sweaters, boots, and scarves, so you’ll be ready when the weather starts to cool down. You’ll…

Make a Back-IN-School Checklist This Year

Make a Back-IN-School Checklist This Year

School has started, but do you already feel like you’re falling behind? Let’s face it, we have to pack in a lot of stuff for each new school year. From equipment to supplies, we need to bring things to school and bring things home as well. We advise you to make a checklist so nothing…